Strategic Foresight
Proactively Shape Your Future!
In the area of strategic foresight we take a proactive approach and analyze risks and opportunities for your business by systematically thinking ahead and anticipating future developments through foresight. Together, we develop alternative future scenarios and analyze trends and trend structures. Thus, we are able to overcome existing thinking patterns and create a visionary future for organizations. These are based on future-oriented decision-making mechanisms and innovation activities. Strategic foresight helps you to recognize signs of change and enables you to shape your future proactively.
The core questions of Strategic Foresight

1. Anticipate
What are the drivers of change for your business? How will your ecosystem develop?
Your Benefit
Awareness of future drivers of change for your business and a common understanding of your future ecosystem!
How can you achieve this?
- Create & comprise scenarios, trends & technology systems
- Derive value chain disruptions & new market needs

2. Understand
What are the consequences of the future insights for you? How can you prepare for them?
Your Benefit
Insights on future areas of growth for products and services as well as business model opportunities and requirements!
How can you achieve this?
- Explore innovation & growth areas for your business
- Identify new market players & mechanisms
- Check your current business for robustness

3. Shape
How to focus and steer your innovation activities & budgets across business areas and functions?
Shape your value network!
Your Benefit
An orchestrated and balanced portfolio, managing resources for maximum strategic value and financial ROI!
How can you achieve this?
- Focus your portfolio by assessing growth fields
- Operationalize your strategy with roadmaps & processes
- Maximize your effort-value ratio by aggregating data
Why Strategic Foresight
Best Practices from our Projects

UNITY Future Mobility Map
The UNITY Future Mobility Map depicts areas of topics and use cases that relate to mobility of the future. Click here to access our interactive UNITY Mobility map.

Future-Proof Business Planning
Our lives will change after the Corona crisis. What does that mean for your company and your business models? We have anticipated the relevant developments for you.

40 Questions...
...that will determine your future viability. We have summarized the relevant business areas and answered with future scenarios.
Project References on Strategic Foresight
What Our Customers Say About Strategic Foresight with UNITY
"The future scenarios that were developed with UNITY form a fundamental basis for the further development of our strategic direction. With the help of the scenarios, we can identify strategic search fields, develop new business models and expand competences that are relevant for the future."
Matthias Koeppel, Director Strategy Football, adidas AG
“Together with UNITY, we have developed an integrated mechanism that systemizes the assessment of future robustness of financing projects. The nnovative way of working and the consistent involvement of the most diverse areas of expertise was of particular importance to us.”
Dr. Ilinka Kajgana, Head of Strategic Risk Management, ERSTE Bank der oesterreichischen Sparkassen AG
“UNITY systematically led us to future scenarios in order to challenge existing presumptions and reveal alternative developments. In doing so, we were able to identify new business potentials, while we plan to utilize the scenario technique in other departments.”
René Korte, Head of Corporate Innovation Management, Melitta Group
Insights into Strategic Foresight

Digital Innovation
Read in our OPPORTUNITY what is important in the shaping of digital innovations.

Urban Future
UNITY conducts scenario workshops with you and develops visionary images for the city of the future.

UNITY at a Glance
25 years of innovation and digital transformation. Find out more in our annual report.
More Insights
Read more about our current topics for experts and decision-makers.